https://youtu.be/s92UMJNjPIA




Courtesy of Mike Rowe

Dear Jeremy Boreing

Like seven million other people, I just watched your advertisement for Jeremy’s Razors, and spit a fair amount of coffee back into my mug. Bravo! I’m sharing it here, in the hopes that others will watch it, guffaw appreciatively, and then – like me – order one of your new shave kits.

Full disclosure, I won’t be using your razors when they arrive. Like all manly men, I prefer the heavy, thick handled, non-disposable stainless-steel razor made by Wilkinson Sword that sits in my medicine cabinet today, alongside a package of individual (razor sharp!) blades that I can remove and replace myself. However, I do share your contempt for all the virtue-signaling nonsense out there – especially among corporations like Harry’s - and bought your product for that reason alone. I applaud your decision to not only defend yourself, but to do so by forming your own company, and launching it with an advertisement that really works. Good luck!

Mike

PS It might amuse you to know that Harry’s was an early sponsor of The Way I Heard It. They didn’t stay for long, in part I think, because I said things in the ads like, “If you really believe that two blades are better than one, and three blades are better than two, and four blades are better than three, and five blades are better than four, then Harry’s is the razor for you. They’re cheaper than Gillette, way less annoying, and absolutely worth a try. Otherwise, check out Wilkinson
.”

PPS If you’re serious about advertising, I’d be willing to offer a similar endorsement on my podcast. The Way I Heard It is fast approaching 200 million downloads – not as much as the Daily Wire, but enough perhaps, to justify a modest ad buy. Of course, I’d have to tell my listeners the truth regarding the madness of multiple blades, and my personal preference for Wilkerson. But I would also tell them another truth – “Jeremy’s Razors are one of the few products you can pay for, never use, and still feel great about purchasing.”

Nice

My dilemma is that the best shave soap is Porasso, Italian. But in the last three years it has doubled in price.
It's great but Barbisol is pretty good.


I use Gillette razors, Track 2s.

That's good stuff there